Goyard

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1892 :THE BIRTH OF AN EMBLEMATIC CANVAS

When he created the Goyardine canvas in 1892, Edmond Goyard was very much inspired by his family history. The dotted pattern clearly references the log drives conducted by his ancestors that forms a triple chevron juxtaposed in the shape of a Y -the central letter in the Goyard family name. 

Just like a painter would sign a painting, Edmond Goyard signed his canvas. His name written in white is the only element truly standing out, whilst the address of the Paris store is spelled in two different shades of brown, and "Paris" is repeated twice, and arranged in a centrally symmetrical stack. Edmond Goyard was the very first Parisian trunk maker to integrate his name into his canvas.